Who does AI recommend for Online brokers?
191 AI answers to 50 customer questions in ChatGPT, Gemini, Google AI Mode and AI Overviews.
First measurement · 8 – 9 Nov 2026 · weekly from 16 Nov
Trade Republic and Scalable Capital are tied at the top.
The ranking
- 1Trade Republic71%
- 2Scalable Capitaltied71%
- 3ING Deutschlandtied53%
- 4Smartbroker+32%
- 5Consorsbanktied31%
- 6finanzen.net zerotied31%
- 7comdirecttied31%
- 8flatex15%
- 9DKBtied10%
- 10Interactive Brokerstied10%
- 11eTorotied7%
- 12Bitpandatied4%
- 13Raisintied2%
- 14justTRADEtied2%
- 15Onvistatied1%
Dot = measured share, bar = 95% range. Effective sample: n = 69.
Every AI has its own favourite
Same questions, four AIs: how often each one names the brands. Highlighted: each AI's favourite.
| Brand | ChatGPT | Gemini | AI Mode | AI Overviews |
|---|---|---|---|---|
| Trade Republic | 72% | 65% | 72% | 74% |
| Scalable Capital | 68% | 67% | 75% | 74% |
| ING Deutschland | 59% | 42% | 55% | 55% |
| Smartbroker+ | 27% | 45% | 32% | 26% |
| Consorsbank | 29% | 21% | 45% | 29% |
| finanzen.net zero | 16% | 39% | 38% | 32% |
| comdirect | 25% | 28% | 38% | 35% |
| flatex | 11% | 13% | 14% | 23% |
| DKB | 10% | 12% | 7% | 14% |
| Interactive Brokers | 7% | 9% | 11% | 12% |
| eToro | 5% | 3% | 8% | 9% |
| Bitpanda | 7% | 1% | 4% | 6% |
| Raisin | 3% | 4% | 3% | 1% |
| justTRADE | – | 1% | 1% | 5% |
| Onvista | 4% | – | – | – |
Each AI gives about a quarter of the answers: differences below roughly 20 points may be chance.
All 50 questions and who AI names
Search a question or pick a brand: where is it named, where is it missing?
50 of 50 questions
Welcher Online-Broker ist aktuell der beste in Deutschland?
- ING Deutschland8/8
- Scalable Capital8/8
- Trade Republic8/8
- Smartbroker+7/8
- finanzen.net zero4/8
- comdirect3/8
- Consorsbank3/8
Welcher Neobroker hat die niedrigsten Gebühren?
- finanzen.net zero4/4
- Scalable Capital4/4
- Smartbroker+4/4
- Trade Republic4/4
- justTRADE2/4
Welcher Broker ist für Anfänger am einfachsten zu bedienen?
- Scalable Capital8/8
- Trade Republic8/8
- ING Deutschland5/8
- finanzen.net zero4/8
- comdirect3/8
- eToro1/8
Welcher Broker ist der sicherste in Deutschland?
- comdirect8/8
- ING Deutschland8/8
- Trade Republic8/8
- Scalable Capital6/8
- Smartbroker+5/8
- DKB4/8
- Consorsbank2/8
- finanzen.net zero2/8
- flatex1/8
Welcher Broker bietet die meisten Handelsplätze?
- Consorsbank4/4
- Smartbroker+4/4
- comdirect3/4
- Scalable Capital3/4
- Trade Republic3/4
- finanzen.net zero2/4
- ING Deutschland2/4
- flatex1/4
- Interactive Brokers1/4
Welcher Broker hat die beste App zum Aktienkauf?
- Scalable Capital7/7
- Trade Republic7/7
- ING Deutschland4/7
- Smartbroker+4/7
- comdirect3/7
- finanzen.net zero3/7
- eToro1/7
Welcher Broker hat bei Stiftung Warentest am besten abgeschnitten?
- finanzen.net zero4/4
- Scalable Capital3/4
- Trade Republic3/4
- Smartbroker+2/4
Welcher Broker zahlt Zinsen auf nicht investiertes Guthaben?
- Scalable Capital8/8
- Trade Republic8/8
- Smartbroker+5/8
- ING Deutschland2/8
- Bitpanda1/8
- comdirect1/8
- Consorsbank1/8
- eToro1/8
- finanzen.net zero1/8
- flatex1/8
Number = answers naming the brand out of all answers to this question. There are few per question: a direction, not a ranking.
The pages AI cites most
- finanzfluss.dein 114 of 303 answers
- finanztip.dein 107 of 303 answers
- justetf.comin 75 of 303 answers
- youtube.comin 62 of 303 answers
- handelsblatt.comin 60 of 303 answers
- scalable.capitalin 55 of 303 answers
- ing.dein 50 of 303 answers
- traderepublic.comin 49 of 303 answers
Share of answers with sources that cite the page.
A real answer
Welcher Broker bietet Sparpläne auf Einzelaktien an?
Named, in this order:
1. Trade Republic 2. Scalable Capital 3. Smartbroker+ 4. ING Deutschland 5. comdirect 6. Consorsbank 7. DKB
Welche Broker sind für die Steuer einfach, wenn ich in Deutschland wohne?
Named, in this order:
1. Trade Republic 2. Scalable Capital 3. finanzen.net zero 4. Smartbroker+ 5. ING Deutschland 6. comdirect 7. DKB 8. Consorsbank
Welcher Broker führt die Steuer automatisch ab?
Named, in this order:
1. Trade Republic 2. Scalable Capital 3. Smartbroker+ 4. finanzen.net zero 5. ING Deutschland 6. Consorsbank 7. comdirect 8. flatex
Welcher Broker führt die Steuer automatisch ab?
Named, in this order:
1. Trade Republic 2. Scalable Capital 3. Smartbroker+ 4. ING Deutschland 5. comdirect 6. DKB 7. Consorsbank 8. Interactive Brokers
How strong is the leader in other industries?
Share of answers naming each industry's leader.
- CRM softwareHubSpot85%
- Mobile plansTelekom83%
- Online brokersTrade Republic71%
- Accounting & taxLexware Office71%
- E-bikesBosch eBike Systems55%
- Fashion onlineZalando49%
- NeobanksN2646%
- Car insuranceAllianz40%
- Travel bookingBooking.com30%
- EnergyVerivox28%
Is your brand in it, or missing?
Measure what AI says about you: 50 questions of your own, four engines, free for good.
Data wrong or a brand missing? Write to us: hello@kennt.aiHow we measure
Per industry, 50 questions the way customers ask them, without brand names. Each question goes to ChatGPT, Gemini, Google AI Mode and AI Overviews every three days, logged out, from the country measured, in its language.
Visibility = share of answers that name a brand. Answers to the same question are related; the 95% range accounts for that.
"Tied" means two brands' ranges overlap, so the difference may be chance. We only show a change from last week when the ranges don't overlap.
Full methodology